1-on-1 Coaching · Worldwide over Zoom

Your business, rebuilt. With me in your corner.

Pricing, positioning, portfolio, and the way you sell — worked on privately, one photographer at a time.

Founding Cohort · Free

I'm taking a small founding cohort at no charge while I build this practice — every tier below, normally $1,750–$5,500. The only ask: work the plan, and give me an honest testimonial at the end. Apply below.

Book a Free Discovery Call Limited availability · Every engagement starts with a conversation
Alex Knight on a video call
Every engagement starts with a conversation.
How It Works

Three steps. No pressure at any of them.

i.

A free discovery call.

Twenty minutes on Zoom. You tell me where the business is and where you want it. If I can't help, I'll say so.

ii.

I do my homework.

Before our first working session you send me your portfolio, pricing, and website. I arrive with the audit already done.

iii.

We get to work.

Real sessions, real deliverables, and fast answers between calls. You leave with a business that runs differently.

Three Ways In

Pick your depth.

Same brain, same standards, three levels of commitment. All of it starts with the free call.

i.

The Intensive

$1,750
One deep-dive · 2 hours
  • One 2-hour working session on Zoom
  • Full audit before we meet — portfolio, pricing, website
  • Written action plan within 48 hours
  • Two weeks of email follow-up while you implement

Best for one urgent problem — usually pricing.

Start With the Free Call
iii.

The Partnership

$5,500
6 months · 12 sessions
  • Everything in The Rebuild, over a full season
  • Twelve sessions — time to implement, test, and refine
  • Priority access between calls, first reply of the day
  • First pick of wedding-day add-on dates
  • 30-day follow-up call after we finish

2-payment plan available

Start With the Free Call
Add-On · Any Tier

The Wedding Day.

Spend a real wedding with me — as my assistant and shadow, start to finish. Watch how I run a timeline, direct a couple, read the light, and handle the day. You'll shoot alongside me where the day allows, and keep your images with the couple's approval. NYC-area weddings; travel is on you.

$950per wedding
What We Work On

The unglamorous things that move your income.

i.

Pricing, rebuilt.

What to charge, how to package it, and how to hold the number when a couple pushes back. Delivered as an actual document, not a pep talk.

ii.

Portfolio audit.

What to cut, what to lead with, and what your best work says about your price point — because couples read it before they read a word.

iii.

Positioning review.

Your website and Instagram, read the way a planner or a luxury couple reads them — then adjusted until they say the right things.

iv.

The sales call.

My discovery-call framework, coached live on your actual inquiries — scripts, objection handling, and the follow-up that never feels pushy.

v.

Systems & workflow.

The admin, editing, and publishing machinery that lets you run a studio without drowning — including the automation I use myself.

vi.

Venues & vendors.

The relationship strategy that gets you referred: venue targeting, planner outreach, and the publishing habits that keep your name in the room.

Alex adjusting studio lighting Alex reviewing a wedding gallery Alex Knight
Standard, Not Extra

Every engagement includes.

Payment plans available on The Rebuild and The Partnership (two payments, invoiced through Square). Once we begin, engagements are non-refundable; sessions reschedule freely with 48 hours' notice. No revenue guarantees — anyone promising you one is selling something else.

In Their Words

From photographers who did the work.

"Placeholder — your first coaching client's words go here. Something specific: the number they charged before, the number they charge now."

Client Name, Market

"Placeholder — a second client on what changed: the confidence on calls, the planner referrals, the weekends they got back."

Client Name, Market
Questions

Good to know.

Any wedding photographer serious about the business side — whether you're booking your first weddings or running a full calendar and ready to move upmarket. The discovery call exists so we both find out if I'm the right help for where you are.

Everything runs over Zoom, worldwide — I've got clients across time zones and we make scheduling work. The only in-person piece is the Wedding Day add-on, which happens on NYC-area weddings.

Twenty minutes, free, no pitch-fest. You tell me where the business is, I tell you honestly what I'd work on and which tier fits. If coaching isn't the right move for you yet, I'll tell you that too — the free guide and tools exist for a reason.

After the discovery call, if we're a fit, I send a Square invoice — nothing is charged on this page. The Rebuild and The Partnership can be split into two payments.

Once we begin working together, engagements are non-refundable — the audit and planning work happens up front. Individual sessions reschedule freely with 48 hours' notice. And I don't make revenue guarantees; the work works when you do it.

You join me on a real NYC-area wedding as my assistant and shadow — the full day, from prep through the exit. You'll see how I run a timeline, direct a couple, and work the light, and you'll shoot alongside me where the day allows. Images you make are yours to use with the couple's approval. Travel and accommodation are on you. Available with any tier; Partnership clients pick dates first.

The First Step

Book your free discovery call.

Tell me a little about your business and I'll reply personally — usually within two days — to set up our twenty minutes.

Free · 20 minutes · Zoom · No card, no commitment